1. Don’t get fancy with your URL. firstnamelastname.tumblr.com will make it easy for people to find you and last longer than one book’s marketing campaign. You can still make the title of the blog You Rach You Lose or Release McCracken. Your Tumblr can be your main personal website or professional homepage. It’s free and doesn’t require any technical skill. Make sure you upload an image to be your avatar so you don’t have a creepy blue default profile and choose a theme from our theme garden to customize your look.